Critical Approaches to Culture + Media

Vancouver - The Province of B.C. has allocated $40.5 M in one-time funding for Canada’s first professional digital media master’s program, at the Great Northern Way Campus (GNWC) in Vancouver, to help ensure that B.C. students can access employment opportunities in this rapidly growing sector, says a leading force behind the initiative. “There is no other graduate program like this in the country and only a few in the world? says Bruce Clayman, President and CEO of the GNWC. “Funding this program will ensure that students have access to world-class education right here in B.C. and our close partnership with industry, through New Media BC, will result in valuable job opportunities for our graduates. We are grateful to the Province for providing this critical support.? The Great Northern Way Campus is a unique partnership of SFU, UBC, BCIT and the Emily Carr Institute. The collaboration allows creation of programs that leverage the strengths of all four institutions. The one-time government funds will help attract the best faculty members in the world, meet the capital costs of constructing labs and classrooms, and create an endowment to help meet ongoing operating costs. The first intake of students is slated for September 2007. Approximately 200 students are expected to graduate by 2010.